Creating Theater Of The Mind …
by Erik K. Johnson
Create theater of the mind.
The use of active language will stir the imagination of your listener and help you connect to your audience. Put the listener in the moment. Make the listener see the action you are describing.
“I’m walking into the bustling restaurant and shaking off the evening cold without even watching where I’m shuffling.” That is active language. In your mind, you can see me walking in.
Sure, your restaurant may be different from my restaurant. That difference is what makes theater of the mind great. You see it the way you think it fits best for you. Your scene doesn’t need to match my scene in order for the story to make sense. It is your theater.
Active language connects each listener to the story in his or her own way. It will create strong audience engagement. Active language during storytelling is a powerful tool you can use while you’re building your podcast.
Create a great podcast brand. Create theater of the mind.
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